A marketing site is not finished when it looks good. It is finished when leads flow into your tools and pages can rank.
Design with the intake path
Every primary CTA should land somewhere intentional:
- Form → Google Sheet / CRM via Zapier, Make, or n8n
- Book-a-call → Cal.com / Calendly
- Initiate project → structured intake your team can triage
Wire this during build, not “later.” Later rarely happens.
Structure for SEO and GEO
- One clear H1 per page
- Service pages that name the offer (AI Automations, Web Design, SEO & GEO)
- Short, truthful copy models can cite
- Schema for Organization and Services where appropriate
Avoid the template trap
Generic agency templates bury the brand and the offer. Distinct typography and a tight color system make you memorable — and make conversion paths obvious.
Build the site as an operating surface: design, automation, and visibility in one plan.